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6 Content Strategies to Boost Your Website Ranking

You did the keyword research strategy and published great content. Now what? Check out these six pieces of advice to make sure you're optimizing your overall content strategy for SEO.

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6 Content Strategies to Boost Your Website Ranking

What Is a Swipe File? The Tactic To Break Your Creative Block

Create Viral Engagement Loops To Drive Customer Retention

Congratulations to Our New CEO: Nora Schlesinger!

Unlocking Great Content: How to Create a Content Marketing Persona

If you’re creating content for a traditional buyer persona, think again. Great content starts with truly knowing your audience. Here’s how to create a content marketing persona.

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How a D2C Beverage Company Grew 4x in Search Traffic in 3 Months

Here's how one Growth Machine client, a direct-to-consumer beverage company, saw organic traffic grow to 8x in six months.

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How to Attract Customers, Not Just Readers

When done right, conversion-driven content educates your prospects on the solutions to their problems and compels them to buy your product in a way that isn’t spammy. It's the best way to turn your readers into customers.

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How to Use Your Company Blog for PR & News (the Right Way)

One good reason to launch a company blog is to have a free space for company news and PR. But there’s an art to doing this right. Read on.

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How to Get Executive Buy-in for Content Marketing

If you’re looking for reasons other than SEO to do content marketing, you’ve come to the right place. Here are five ways to sell up your vision of content marketing to the leadership team.

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4 Signs You're Ready for Link Building

As you think about your website’s growth, you’ll need to first focus on the quality of your content before diving into link building tactics. Here’s how you’ll know when you’re ready for link building.

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Don’t Overthink It: Get These WordPress Plugins

Don’t Overthink It: Get These WordPress Plugins

These aren’t necessarily WordPress plugins that we think are the coolest or most clever. They’re the ones most crucial to your website’s success.

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How-to-Succeed-at-SEO-Without-Tools

How to Succeed at SEO Without Tools

Someone asked us: If you had no SEO tools, how would you approach your content strategy? Read on to learn how to get scrappy about content creation and SEO.

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Best Shopify Marketing Apps

The Best Shopify Apps to Boost Your Marketing and Crush Sales

Shopify boasts a ton of marketing apps that integrate seamlessly into their platform. Around 1,100 at last count. Our friends at Tako Agency give their top recommendations.

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